Double signed dials such as the Patek Philippe Tiffany can sell at a premium of +200% or more. Why are collectors willing to pay so much more to get an extra logo on their dial? And is it worth it? Let’s take a deep dive into the world of the double sIgned dial…
During the twentieth century, the most important jewelers played a critical role in the marketing and popularity of brands like Patek Philippe, and Rolex, and other top watch brands. We lived in an era in which official retailers could decide the fate of certain models and even the manufacturers themselves.
This power often materialized in the possibility of collaborating in close contact with the brand for the production of special editions, limited-production timepieces bearing the brands of both realities: the manufacturer and the dealer. Click here for the complete article
